Blog Article

Truewind Becomes a Sponsor and Weekly Contributor of The Woodard Report

The Truewind Team

Truewind

Truewind

Oct 8, 2024

Through our collaboration with Woodard, we’ll be sharing in-depth articles about the impact of AI on accounting. Ultimately, our goal is to help teams gain a deeper understanding of AI-powered tools, and how they can use them to better serve clients.


We’re thrilled to announce our partnership with Woodard, one of the most respected names in the accounting industry.


As a proud sponsor of their flagship publication—The Woodard Report—Truewind is joining the ranks of other FinTech innovators such as BILL and Justworks.


In addition, we’ll also be sharing insights on the intersection of AI and accounting through weekly, in-depth articles for the publication.


“This collaboration marks a significant milestone for our company as we continue to push the boundaries of what’s possible with AI-powered accounting solutions,” said Alex Lee, CEO of Truewind.


“By partnering with The Woodard Report, we’re reinforcing our commitment to shaping the future of accounting through innovation, education, and joint efforts,” he added.


From the very beginning, our mission at Truewind has been to empower finance teams with the tools and insights they need to succeed in an increasingly complex financial landscape.


By leveraging the latest advancements in AI, we aim to simplify processes, enhance decision-making, and give businesses the agility they need to grow.


Our partnership with The Woodard Report aligns with these goals, enabling us to reach a wider audience of accounting professionals who are eager to learn how technology can shape the future of their practice.


The Woodard Report is known for delivering high-quality content to accountants, bookkeepers, and financial professionals—it offers valuable insights on everything from best practices in advisory services to the latest trends in accounting technology.


As such, it's an ideal platform for Truewind to share our expertise on AI’s growing role within finance.


“This is a time of transformation in the accounting world," said Heather Satterley, Director of Education and Media and Senior Editor of The Woodard Report. "The educational content that Truewind will be sharing with our community will help inform and guide professionals as they adopt new AI technologies in their firms.”


Each week, we’ll publish content that explores key topics such as automating financial workflows, enhancing accuracy and speed through machine learning, and how AI can support the strategic decision-making process.


In particular, our team will be writing multiple articles about each of the following topics:


1) What is AI x accounting?


2) History of AI


3) Why is AI important for accounting?


4) Hearing from accounting leaders about their experience using AI


5) A review of AI accounting startups


6) Best practices in implementing AI


7) Predictions from the pros


8) Graveyard of AI accounting 


Through these pieces, we aim to bridge the gap between technology and finance, showing accounting professionals not only what AI can do but also how they can leverage it to better serve their clients and run more efficient practices.


At Truewind, we’re excited to provide actionable insights that accountants can apply to their day-to-day work, helping them stay ahead in a rapidly evolving industry.


“We believe that AI will play an integral role in the profession’s evolution,” Lee said. “And, we couldn’t be more excited to help drive that change alongside Woodard and our fellow sponsors.”


Stay tuned to The Woodard Report for our upcoming articles.


Interested in learning more about our AI-powered solutions? Chat with our team to get started.

The Truewind Team

About the Author

Truewind is using generative AI to power accounting workflow automation for accounting firms and world-class bookkeeping services for startups and SMBs.