Behind the Code: Building Truewind’s Engineering Team and Culture
Truewind
Behind the Code: Building Truewind’s Engineering Team and Culture Min Read
At Truewind, engineering isn’t just about building software—we focus on solving problems and delivering business value for customers. To do that, we invest a lot into creating an environment where our team has the tools, freedom, and support they need to do their best work.
Here’s a closer look at how we’ve built a strong engineering culture, the challenges we’re tackling, and the values that tie it all together. Specifically, we’ll cover these four areas:
Laying the Foundation
Tackling Challenges with Empathy First
Building with a Flexible Tech Stack
Collaboration Across Teams
Laying the Foundation
Our engineering culture is built on three pillars: trust, transparency, and action. That's easy to say, so let's unpack how we implement each of these principles.
Trust: From day one, team members are given meaningful assignments, and make an immediate impact. When founding engineer Greg Konush joined Truewind in August 2024, his first project was our Fixed Asset module—a key workflow that all accountants need.
Transparency: We prioritize open communication by sharing updates in public channels that everyone in the company can access. This keeps all of us aligned, and ensures clarity across teams. Also, working with other departments on a daily basis gives us a better understanding of the problems we’re solving, and helps us make faster progress.
Action: There’s a bias to action that steers all of our work. Tools like CI/CD pipelines and flexible code reviews eliminate bottlenecks, enabling us to ship quickly and iterate often. This allows ideas to be tested and refined in practice—not stuck in endless debates.
Tackling Challenges with Empathy First
Solving the right problem begins with understanding the customer and the broader context they work in. You don’t need to be an accountant to empathize—you just need to talk to them and listen carefully. In particular, here’s the framework we use:
Empathy: Building user-focused solutions starts by seeing the world from the customer’s perspective. By working directly with our clients, we make sure that the problems we solve align with their needs.
First-Principle Thinking: Breaking challenges into their basic components helps us solve problems with clarity, and create effective solutions.
Prioritization: Conflicting priorities are a reality for any team. To manage them, we use tools like impact-effort matrices. This allows us to focus on tasks that provide the most value, given the available resources.
These strategies don’t just help us solve technical challenges—they’re key to designing products that make customer workflows better.
Building with a Flexible Tech Stack
Truewind’s tech stack is designed to deliver speed, scalability, and security. Each tool we use plays a role in helping us build solutions that meet today’s demands, while also making it simple for our clients to scale as needed.
Backend: Node.js with TypeScript combines high performance with type safety, reducing bugs and streamlining development.
Frontend: React allows us to build modular, interactive interfaces that provide a user-friendly experience.
Database: PostgreSQL, paired with Supabase, ensures reliable data handling with ACID compliance and real-time capabilities.
Authentication & Real-Time Data: Supabase also simplifies authentication and keeps data in sync across the platform.
Monitoring & Logging: Datadog delivers full-stack visibility, helping us resolve issues proactively and optimize performance.
This toolset creates the foundation for us to innovate, move quickly and build solutions that perform at a high level.
Collaboration Across Teams
Great engineering doesn’t happen in silos. Our engineers work closely with every department to make sure that we’re solving the right problems, and that we have a clear understanding of customer needs.
For example, take our credit card reconciliation feature. During its development, engineering took feedback from our in-house accountants and our accounting firm partners. Here’s a screenshot of what that feedback looks like:
These discussions give us a detailed view of the challenges that accountants are dealing with, and the context we need to build effective solutions. Also, this shared ownership across teams strengthens how we operate as a company, and ensures that every department has a voice in crafting our products.
More than anything, our engineering philosophy is about continuous improvement. We’re not just solving today’s problems—we’re thinking about what’s next, anticipating opportunities and preparing for them.
For example, at the moment, we’re enhancing PostgreSQL with advanced indexing and caching to keep performance strong as datasets grow. We’re also expanding Supabase to tackle more complex use cases, and refining our Datadog integration to uncover deeper insights into system performance and user behavior.
By staying adaptable, we’re making sure that Truewind remains a driving force in an industry that never stops evolving. The future of accounting needs bold ideas and smarter tools, and we’re here to deliver both.
Interested in learning more about Truewind and our AI-powered solutions? Chat with our team to get started.
